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As customer-driven management techniques expand in
popularity, and the emphasis on retaining customers becomes more
critical to business success, SOCAP provides the tools needed for
corporations to reach their goal of maximum customer loyalty,
excellent customer service and value-added innovations. SOCAP
membership is composed of close to 3,000 corporate consumer
affairs/customer service professionals, representing more than 1,500
companies. Most of these companies are listed in the Fortune/Forbes
1000.
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